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Adobe launches “Photoshop Camera” app for iPhone with over 80 custom filters and “Insta-Worthy” lenses

After eight months of beta testing, Adobe today released its Photoshop Camera Application available to all iPhone users.

Like many other third-party camera apps, Photoshop Camera is all about adding filters and effects to your photos, before or after taking them. There are over 80 custom filters and effects to choose from at launch, as well as custom-designed lenses inspired by artists and influencers like singer Billie Eilish.

Artificial intelligence plays a key role in Photoshop Camera. While taking photos, the app can make automatic enhancements to attributes like lighting and focus. And for group selfies, the app recognizes where each subject is positioned to eliminate distortion.

Photoshop Camera is primarily aimed at first mobile Instagram users, competing with Snapchat, Facetune, and Instagram itself.

The application is now available on the App Store.

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